Top Ten: National Coffee Day Celebrates Daily Grind


On Saturday, September 29, people around the U.S. will celebrate their “Daily Grind” for National Coffee Day. A new poll shows the top ten industries that cannot function without a morning cup of Joe.

Which industries have workers that depend 

A new study by Dunkin’ Donuts and CareerBuilder.com found employees in the food and service industries need coffee more than others.

For them, coffee plays a significant role perking up at work. Of those who drink coffee 43 percent claim they are less productive without their morning cup.

For the third year, Dunkin’ Donuts studied trends in coffee consumption for the U.S. workplace. From August 13 to September 6, 2012 a total of 4,100 workers nationwide rated their dependence on coffee.  The types of industries using coffee as a refresher varied widely, from scientists to media workers.

The top 10 occupations with workers who think they are less effective without coffee are:

  1. Food Preparation/Service Workers
  2. Scientists
  3. Sales Representatives
  4. Marketing/Public Relations Professionals
  5. Nurses (Nurse, Nurse Practitioner or Physician Assistant)
  6. Editors/Writers/Media Workers
  7. Business Executives
  8. Teachers/Instructors (K-12)
  9. Engineering Technicians/Support
  10. IT Managers/Network Administrators

Other fascinating facts about coffee in the workplace, according to the Dunkin Donuts survey:

  • Let’s down two:  Sixty-three percent of workers who drink coffee actually drink two cups or more each workday. Twenty-eight percent drink even more—three cups or more a day.
  • Coffee helps younger workers remain productive:  Younger workers say they need coffee for energy and enthusiasm, and 62 percent of younger workers (aged 18 to 24) and 58 percent of other workers (aged 25 to 34) say they are less productive without coffee.
  • Northeast workers are java champs: Fifty-five percent (55%) of all workers drink at least one cup of coffee each workday. Geographically, the Northeast has the most “java kings” and “queens,” with 64 percent of workers drinking at least one cup per day, compared to the South at 54 percent and the Midwest and West at 51 percent each.
  • Women receive a higher productivity boost: Overall, 43 percent of workers who drink coffee claim they are less productive without their cup of Joe. Forty-seven percent (47%) of female workers claimed they are not as effective without coffee, compared to 40 percent of male workers.

“On National Coffee Day we celebrate the important and unique role coffee plays as a vital part of our daily lives,” said John Costello, Chief Global Marketing and Innovation Officer at Dunkin’ Brands, in a press release.

“As these survey results show, coffee continues to become more and more essential in the workplace in particular,” Costello added, “helping workers across all professions stay productive throughout the workday.”

“There’s a reason why coffee is a staple in the workplace. Workers report that coffee fuels higher energy and productivity, and serves as a means to socialize with colleagues,” said Cynthia McIntyre, Vice President of Marketing & Communications at CareerBuilder.

 

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