The Best Time to Send Emails


One of the fastest-growing advertising strategies for small business is the email marketing campaign. This method of getting the word out to a large portion of potential customers can be both constructive and cost-efficient. Small business owners look to email marketing as a way to connect with investors, customers and potential employees. However, like anyContinue reading “The Best Time to Send Emails”

Business Wants More Collaboration With Government [Infographic]


One thing almost everyone can agree with—government needs to communicate better. Nearly 96 percent of public-sector employees polled by GovDelivery said they believed that stronger relationships with agencies, consultants and the public would be beneficial. This infographic by GovDelivery outlined a snapshot of public-sector opinion listing the top reasons for increased collaboration: A way to provide betterContinue reading “Business Wants More Collaboration With Government [Infographic]”

Part-Time Workers: A “New Normal” in Hospitality, Retail


After years of being battered by a slow economy, retailers and the hospitality industry are beginning to see a “new normal”—relying more on part-time workers to help keep costs in check. These groups of employees are asked to be extremely flexible—available to cover various shifts, often at a moment’s notice. This new aspect of temporaryContinue reading “Part-Time Workers: A “New Normal” in Hospitality, Retail”

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