The cloud is everywhere, and it is poised to consume virtually every business. But will it be the same “cloud” we know today?
The spread of Software-as-a-Service (SaaS) is only just starting to transform the way we consider enterprise software. Cloud-computing and other subscription-based programs are being embraced by everyone from leading organizations (Salesforce, Oracle and IBM) to human resources departments (Taleo, Kenexa and Ovation Technologies), small business and the average consumer (Adobe Creative Cloud for individual subscriptions of their popular Creative Suite).
As of now, the most common form of SaaS is based almost exclusively on subscriptions, with regularly occurring expenses that can be monitored and budgeted.
Subscriptions as we know them today in technology are a small piece of what the software market will look like in the future, much like CD-ROMS became just one small aspect of the overall software market made up of CD/box delivery, downloads, and SaaS.
Ni recommends that, for the future of business, there are four ways for a company to “go beyond just integrating a billing and subscription engine” to making SaaS an integral part of the business model.
The Software-as-a-Service enterprise market is big — some estimates put it at $1 trillion— with small, start-ups playing a huge part in this new business model.
Some companies are ditching old platforms for new cloud-computing providers, offering affordable (or even pay-as-you-go) systems that are implemented in days, not months.
This is a tantalizing prospect for organizations facing shrinking budgets and profits.Even though a few big companies are gearing up for what could amount to a huge transfer of wealth, many are simply not paying enough attention.
This could be a very costly mistake.
In this article for readwrite.com, the suggestion seems to be for everyone to “wake up!” It is not a matter of “if” companies jump on the SaaS bandwagon, but “when.”
While some are buying up the competition while they still can or building their own SaaS-like operations, others are hiding their heads in the sand. For them, at least, the results aren’t going to be pretty…
Recruiters aren’t the only ones who see the business benefit of social media.
Human resources software vendors are rapidly building or buying social-recruiting tools to take advantage of this burgeoning talent trend.
Over the past several months, software vendors across the industry have announced social recruiting releases and acquisitions. Among the software giants, Oracle Corp. announced plans to acquire SelectMinds, a cloud-based social recruiting system that finds talent by tapping into employee and alumni social connections; and IBM Corp. acquired Kenexa Corp., an HR software and services company that has a “candidate relationship management” tool that focuses on social recruiting.
Recruiters across industries know that referrals generally deliver the best candidates, and now thanks to social media sites, they are cheaper and easier to find.
At the same time, Cornerstone OnDemand Inc., SumTotal Systems Inc. and startup Ovation Technologies added new social-recruiting tools and features to their own offerings to help companies scan internal and external social networks for candidates, target specific candidate types in different networks, and make it easier for employees to refer candidates in their networks.
Salesforce.com [NYSE: CRM], the enterprise cloud computing company, today announced new social and mobile cloud computing innovations that connect companies with their customers, partners, employees and next-generation products in entirely new ways. These breakthrough technologies will enable companies to transform how they sell, service, market, collaborate, work and innovate for the social revolution. The announcements were made at Dreamforce 2012, the world’s largest vendor technology conference ever with more than 90,000 registered attendees. Continue reading “Salesforce.com Kicks Off Dreamforce 2012: Business is Social”→
Enterprise software may be flying under the radar of most investors, but that appears to be changing—and changing very soon.
Facebook’s initial offering stumble earlier this year may be the reason investors are keeping mum about “cloud-based” service companies. It is also why a small company called Workday filed for an IPO this week with little fanfare.