Five Reasons Why Your Resume Sucks!


It’s a tough job market, and it’s anyone’s guess when it will change.

Too many applicants and too few of the right job openings, so human resources departments end up ignoring all but the resumes of most qualified candidates.

Why Your Resume Sucks!Have you applied for  positions, knowing you are fully qualified, but still with no response? What the hiring manager or human resources department isn’t telling you is that your resume just doesn’t cut it.

The problem might not be you, it is your resume. Here are five reasons you are not getting interviews—because your resume just might suck: Continue reading “Five Reasons Why Your Resume Sucks!”

Who Is YOUR Customer? The Language of Resumes


Who is YOUR CustomerA resume has one clear goal; like any marketing or promotional document, it exists to make an extremely valuable sale.

The product your resume sells? That is YOU!

Any advertising pro will tell you that ad copy does not have to appeal to the promoter, senior management or company selling the product. Ad copy is for one person and one person only—the consumer.

Give your resume a fresh look; who is it written for?  Who is the audience for your resume?

Who is YOUR customer? Continue reading “Who Is YOUR Customer? The Language of Resumes”

Getting Your Resume Past the Robots


Application Screening Software

More companies are using resume screening software, in response to the higher number of resumes submitted. The first strategy in getting your resume read–by a human–is understanding how these programs work.

This infographic from resume web app Resunate illustrates the basic process:

  1. Your resume is run through a parser, which removes the styling from the resume and breaks the text down into recognized words or phrases.
  2. The parser then sorts that content into different categories: Education, contact info, skills, and work experience.
  3. The employer’s desired skills or keywords are matched against the results from above.
  4. Your resume is scored on relevancy—using semantic matching against the employer’s search terms and your years of experience.

So, clearly, it’s vital to include relevant text in your resume—but not to indiscriminately load up your resume with words from the job description. The best results come from a SEO type strategy (more on that later). (Besides, many job applicants try to be clever, and will be using the same keywords in their resumes.)

Infographic after the jump… Continue reading “Getting Your Resume Past the Robots”

Secrets of the Hiring Process


Labor Force Statistics

By Scott Kirsner for the Boston Globe:

In many ways, buyers of lottery tickets have more information about the game they’re playing than job candidates do. They know the odds, and how the numbers will be chosen, and when. That’s not always true when you fire off a resume, or even when you’re invited to interview.

Continue reading “Secrets of the Hiring Process”