Think about the ultimate small business employee. They are…
The list goes on. A small business owner needs to have the best employees on the payroll. Why? Terrific employees have the greatest impact on business success.
Choosing staff with a strong work ethic gives you a group of people who find it personally and professionally rewarding to have your enterprise succeed. In addition, having employees that match your corporate culture will make coming to work more enjoyable.
Let’s be honest, who wouldn’t want to enjoy going to work?
Great people are out there, the challenge is in finding them. Yes, it may be like a needle in a haystack, something particularly time and energy-consuming, but there are some easy and effective ways to simplify the hiring process.
To see the candidates with the right balance of skills and work ethic, there are two key things that no small business can skimp on:
Accurate and Descriptive Job Descriptions
For any business to grow and prosper, it needs people to know what the company is and what they do. That means advertising!
What is better publicity for a business than well-defined and detailed job descriptions?
Job posts that are weak and vague are a problem for any size business—from the little corner store to Fortune 500 companies. The typical job description does a poor job of letting candidates know the truth about the position and the corporate culture of business. By holding the hiring process back, an ambiguous job description misuses the time of candidates, recruiters and hiring staff.
Why waste time trying to qualify candidates who may have little relevance to the job being filled, simply because they didn’t have a clue about the job?
Publicity for Your Jobs
Once the job description is completed, it is time to announce the position. The burning questions for successful business publicity—WHERE and HOW? There are several preferred outlets—leading job websites like Monster.com or Careerbuilder.com. When positioned properly, your post can reach a large number of qualified candidates. Creating company pages on Facebook, Twitter and LinkedIn can also be helpful.
One of the greatest innovations for small business is the increase in companies offering online recruitment services. These organizations specialize in making the hiring process easy and effective, without the headaches associated with in-house hiring.
Hiring services providers help small businesses build solid teams quickly; with many including templates or libraries of job descriptions based on what actually works! Since these services are implemented “on the cloud,” small businesses have affordable tools to craft job descriptions, and make them available to targeted audiences online.
It is not difficult to develop a strategy for small businesses to find the best employees without wasting time, money and energy—especially when there is so much support available.
Your small business is worth shouting about— and you need to make sure the right candidates can hear you. All it takes is a little experience, innovation and self-promotion.